Roberto Santiago, Manaira Shopping Mall and How They are Related

Roberto Santiago spent his younger years focusing on creative pursuits like writing, producing and directing. He developed a blog on the internet that ended up enjoying a strong following. As successful as he was with this endeavor, however, it wasn’t quite what he wanted to do for the rest of his life. Santiago dreamed of making a mark on the city that he loved. Given that it has a population of more than 800,000, he knew that it would be no easy feat.

If you have spent any time in Joao Pessoa, the capital city of the Brazilian state of Paraiba, you more than likely became aware of the Roberto Santiago Manaira Shopping Mall. Located in the heart of the city’s vibrant downtown district, the mall is a full-fledged shopping, entertainment and dining destination featuring more than 280 stores and restaurants, a state-of-the-art bowling alley, a beautiful movie theater with 11 screens and stadium seating, an exhibition hall that accommodates more than 8,000 people and much more. The story of Roberto Santiago, the man behind Manaira Shopping Mall, is truly impressive and worth learning about.

The young Brazilian laid the groundwork for his future success by attaining a strong education. After secondary school, he attended Pio X Marist College, where he earned his undergraduate degree. Not content to rest on his laurels, he went on to earn a business administration degree from UNIPE, University Center of Joao Pessoa. With these achievements under his belt, he had the basic knowledge that he needed to enter the business world in earnest. Read more about the mall on

Santiago didn’t immediately achieve great success. He started out performing entry-level jobs. Saving every penny that he could paid off later when he was presented with the opportunity to invest in a cardboard manufacturing company. He went ahead and did it, and this allowed him to save up enough money to purchase the plot of land where he’d eventually build Manaira Shopping Mall.

His mall opened in 1989, and it continues to be one of the most popular destinations in Joao Pessoa. Roberto Santiago also owns Mangabeira Shopping Mall and has interests in many other projects and businesses. When he isn’t busy running his businesses, he stays active with motocross, bowling and other hobbies. Since he isn’t even 60 years old yet, there is no doubt that he has many other big plans for the future, and it will be very interesting to see what he comes up with next. Check more articles on Jornal Da Paraiba